Open source CRM is a popular choice for businesses of all sizes, especially those who are just adopting CRM technology. The reason is simple - it is cost-effective, flexible and customizable. With open source CRM, you can create a solution that perfectly fits your business needs without breaking the bank.

One of the biggest advantages of open source CRM is its affordability. Traditional CRM solutions can be expensive, with licensing fees, maintenance costs, and the cost of upgrades. With open source CRM, you only need to pay for the customization and support services you need. This makes it an attractive option for businesses who are just starting out with CRM or have limited resources.

Another benefit of open source CRM is its flexibility. Unlike traditional CRM solutions that may have rigid and inflexible features, open source CRM can be customized to fit your specific business requirements. You can add or remove features, change the way data is stored, and create custom reports that are tailored to your business. With open source CRM, you can create a solution that is unique to your business and evolves as your business grows.

Customization is key when it comes to open source CRM. With open source CRM, you can choose the right tools and resources to build a solution that fits your business needs. You can use pre-existing modules or create custom ones, depending on your needs. This allows you to build a CRM system that is tailored to your business, making it easier for your team to use and more effective in helping you reach your goals.

In conclusion, if you're a business that is just starting to adopt CRM technology, open source CRM is a great choice. With its cost-effectiveness, flexibility, and customization capabilities, it provides a solution that fits your business needs and allows you to grow and evolve as your business grows. Whether you're looking to streamline your sales process, improve customer engagement, or drive revenue growth, open source CRM is a solution that should not be overlooked.